Vegan skincare made in canada. Eco-friendly glass bottle.

Plant-based
skincare for
sensitive skin

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Fragrance-free, Cruelty-free, Vegan, Female-founded, Gender-inclusive,
and made in Canada skincare that focuses on mental health and bringing
awareness to the clean beauty movement while simplifying routines.

Hyaluronic Acid, Niacinamide, Vitamin C, Vitamin E, Lemon Rind Extract Serum in eco-friendly amber glass Skincare bottle.

Clean beauty Derived
from Natural Ingredients

With the health of our bodies and environment in mind, our products are made in Canada with a conscious collection of ethically sourced ingredients. We understand the importance of using natural ingredients that support being a part of the clean beauty movement. Our goal is to create non-toxic products that simplify skincare routines.

Poetry for your skin

East 29th combines skincare with self-care, to build a clean beauty movement that embodies being softer inside and out. Through our products our goal is to start a conversation that connects both physical and mental health.

From skin to self, we care

Our goal is to focus on the union of elements (body, emotions, thoughts, and sensations) that we call ‘self,’ allowing you to embody our essence of natural confidence.

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Understanding the
language of your skin

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Serum in eco-friendly amber glass Skincare bottle.